My Brand Design Process

Let's go behind the scenes...

My Brand Design Process
My Brand Design Process

My Brand Design Process

  • 1. ALIGNING & STRUCTURING
  • 2. SRTUCTURING
  • 3. VISUALIZING
  • 4. FINALIZING

Let's go behind the scenes...
Shall we?

This is just a sneak peak of what my branding process looks like.

Sometimes, the scope can be really wide having to design a lot more than collaterals diving into packaging, website.

And at time, it can get really small and narrow.

Need something like the examples i showed here for your business?

1. ALIGNING & STRUCTURING

Then i proceed to doing my research to create a full brand plan that outlines the key brand pillars, messaging ideas, positioning statement and brand persona. (it could have more elements depending on the scope & brand.) 

2. SRTUCTURING

The next stage involves drafting up logo prototypes. Here i take everything we discuss in the prior sessions converting them into conceptual sketches that may make the final cut.

3. VISUALIZING

I then vectorize the winners and prepare a presentation document for clients presentation. 

4. FINALIZING

We agree/disagree on them then move on to designing other brand collaterals which might involve stationery and promotional designs.